Before the answer, the question

Everyone measures the AI answers. Almost no one maps the questions.

You cannot measure how AI sees your brand until you know what the market actually asks. Prompt Universe builds a representative, versioned map of a category's questions, controlled for intent, coverage and bias.

a Searchestra engine · immutable, versioned manifests

The hidden variable

A prompt list is not a measurement instrument.

When cherry-picked

A hand-written list quietly favours the questions where you already win, and hides the ones where you do not.

When lopsided

Ninety percent recommendation queries, barely any informational ones. Your coverage has a shape, and no one measured it.

When drifting

The list changed between quarters, so this quarter's numbers no longer compare with the last. The baseline moved under you.

One category, sampled

Every intent, on purpose. Not the questions that flatter you.

category: project management software · market: TR

Scroll down, and the universe fills in, one intent at a time.

informational

"how does a kanban board actually work?"

informational

"what does per-seat pricing really include?"

comparison

"trello vs asana for a small design team"

comparison

"open-source alternatives to jira"

recommendation

evidence

"best tool for a 10-person B2B startup"

grounded in 47 observed queries

recommendation

"which one has the easiest onboarding?"

transactional

"cheapest plan with SSO and audit logs"

transactional

evidence

"free tier limits before you must pay"

grounded in 31 observed queries

informational

"is it GDPR-compliant and EU-hosted?"

Why Prompt Universe

Representative, explainable, and frozen in time.

Representative

Sampled, not guessed

Coverage is planned across intents and scenarios, and grounded in observed demand, so no corner of the category is quietly missing.

Explainable

Every query, accountable

Each question carries its intent, scenario, source and version. You can see why it is in the universe, and defend the set to anyone.

Versioned

Immutable manifests

A locked version never changes. Measurement runs reference it, so trends stay comparable and any baseline reset is disclosed, not silent.

Plans

Start with one universe, scale to a portfolio.

Sample pricing. Plans scale by universes tracked and refresh cadence.

Starter

$199/mo

  • 3 active universes
  • Full intent coverage
  • Immutable, versioned manifests
  • Quarterly refresh
Choose Starter
Most popular

Team

$599/mo

  • 15 active universes
  • Evidence-grounded sampling
  • Coverage & provenance reports
  • Monthly refresh · workspace API keys
Choose Team

Scale

Custom

  • Unlimited universes
  • Custom generation budget & priority
  • Multiple workspaces & teams
  • SLA with dedicated support
Contact us

Questions

What is a query universe?

A representative, controlled sample of the questions a given category, market and audience ask AI, built with explicit intent coverage and locked into an immutable, versioned manifest.

How is this different from a prompt generator?

A prompt generator answers "give me 100 prompts about CRM." Prompt Universe answers "which scenarios, intents and needs should we sample, and in what proportions, to represent real demand." It is a sampling, taxonomy and coverage problem, not just text generation.

Does it run the queries or measure visibility?

No. Prompt Universe builds the question set. Running it across AI platforms and computing visibility is a separate measurement step. The two stay strictly apart by design.

Are universes versioned?

Yes. Every locked version is immutable and carries a semantic version. A measurement run references a version, so historical numbers stay comparable and baseline changes are disclosed explicitly.

Map the questions. Then measure the answers.